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University Libraries


Items Acquired in August 2017 for the University Libraries

Career match : connecting who you are with what you'll love to do

Shoya Zichy with Ann Bidou

Call Number: HF5381

Do it, mean it, be it : the keys to achieve success, happiness, and everything you deserve at work and in life

Corrie Shanahan

Call Number: HF5381.A2

Excuse me : the survival guide to modern business etiquette

Rosanne J. Thomas

Call Number: HF5389

Advances in National Brand and Private Label Marketing : Fourth International Conference, 2017

Francisco J. Martínez-López, Juan Carlos Gázquez-Abad, Kusum L. Ailawadi, María Jesús Yagüe-Guillén, editors

Call Number: HF5415.1255

Energy branding : harnessing consumer power

Friorik Larsen

Call Number: HF5415.1255

Business-to-business marketing communications : value and efficiency considerations in recessionary times

Ioannis Rizomyliotis, Kleopatra Konstantoulaki, Ioannis Kostopoulos

Call Number: HF5415.1263

Introduction to search engine marketing and AdWords : a guide for absolute beginners

Todd Kelsey

Call Number: HF5415.1265

Introduction to social media marketing : a guide for absolute beginners

Todd Kelsey

Call Number: HF5415.1265

Strategic Innovative Marketing : 5th Ic-sim, Athens, Greece 2016 [electronic resource]

Call Number: HF5415.13

The customer-driven playbook : converting customer feedback into successful products

Travis Lowdermilk and Jessica Rich

Call Number: HF5415.153

The strategic procurement practice guide : know-how, tools and techniques for global buyers

Ulrich Weigel, Marco Ruecker

Call Number: HF5437

Learning Salesforce Visual Workflow and Process Builder : click your way to automating various business processes using Salesforce Visual Workflow and Process Builder

Rakesh Gupta

Call Number: HF5438.4

Learning Salesforce Einstein : artificial intelligence and deep learning for your Salesforce CRM

Mohith Shrivastava

Call Number: HF5438.4

A primer on process mining : practical skills with Python and Graphviz

Diogo R. Ferreira

Call Number: HF5548.2

Mastering Bitcoin : programming the open Blockchain

Andreas M. Antonopoulos

Call Number: HF5548.32

Practical OneOps : implement DevOps with ease

Nilesh Nimkar

Call Number: HF5548.323.O64

Mastering Ceph : redefine your storage system

Nick Fisk

Call Number: HF5548.4

HBR guide to emotional intelligence

Call Number: HF5548.8 .H363 2017

Talent management in emerging market firms : global strategy and local challenges

Marina Latukha

Call Number: HF5549.2.D44 L38 2016

Analytics : how to win with intelligence

John Thompson and Shawn Rogers

Call Number: HF5549.5.D37

Advances in Advertising Research VIII : challenges in an sge of dis-engagement

Vesna Zabkar, Martin Eisend, editors

Call Number: HF5823

Fraud prevention in online digital advertising

Xingquan Zhu, Haicheng Tao, Zhiang Wu, Jie Cao, Kristopher Kalish, Jeremy Kayne

Call Number: HF5827.8

Macroeconomics in times of liquidity crises : searching for economic essentials

Guillermo A. Calvo

Call Number: HG178 .C35 2016eb

Respectable banking : the search for stability in London's money and credit markets since 1695

Anthony C. Hotson

Call Number: HG2986 .H68 2017

Banking reforms in India : consolidation, restructuring and performance

T.R. Bishnoi, Sofia Devi

Call Number: HG3284

Crowdfunding basics in 30 minutes : how to use Kickstarter, Indiegogo, and other crowdfunding platforms to support your entrepreneurial and creative dreams

Michael J. Epstein

Call Number: HG4027.7

Applied investment theory : how markets and investors behave, and why

Les Coleman

Call Number: HG4515

Financial behavior : players, services, products, and markets [electronic resource]

[edited by] H. Kent Baker, Greg Filbeck, and Victor Ricciardi

Call Number: HG4515.15

Standard & Poor's analysts' handbook

Call Number: HG4519 .S772

Investing demystified : how to create the best investment portfolio whatever your risk level

Lars Kroijer

Call Number: HG4521

Institutional investors in global markets [electronic resource]

Gordon L. Clark and Ashby H.B. Monk

Call Number: HG4521

Reframing finance : new models of long-term investment management

Ashby Monk, Rajiv Sharma, Duncan L. Sinclair

Call Number: HG4521 .M765 2017

Financial markets theory : equilibrium, efficiency and information

Emilio Barucci, Claudio Fontana

Call Number: HG4523

Asset pricing and portfolio choice theory

Kerry E. Back

Call Number: HG4636

Financial modelling with forward-looking information : an intuitive approach to asset pricing

Nadi Serhan Aydin

Call Number: HG4636

Derivatives and the wealth of societies

edited by Benjamin Lee and Randy Martin

Call Number: HG6024.A3

The dysfunctional politics of the Affordable Care Act

Greg M. Shaw

Call Number: HG9396 .S53 2017

Capital, coercion, and postcommunist states [electronic resource]

Gerald M. Easter

Call Number: HJ1213

The budget of the United States Government. Appendix

Call Number: HJ2051 .A59 Append.

Budget of the United States Government. Analytical perspectives

Call Number: HJ2051 .A593

Working the federal budget : a guide

George D. Krumbhaar

Call Number: HJ2051 .K78 2017

Global carbon pricing : the path to climate cooperation

edited by Peter Cramton, David JC MacKay, Axel Ockenfels, and Steven Stoft

Call Number: HJ5316 .G56 2017

Adopted budget

Call Number: HJ9298.M66 M66

Montgomery County Ohio ... budget in brief

Call Number: HJ9298.M66 M668

Integer Programming and Combinatorial Optimization : 19th International Conference, IPCO 2017, Waterloo, ON, Canada, June 26-28, 2017, Proceedings [electronic resource]

edited by Friedrich Eisenbrand, Jochen Koenemann

Call Number: T57.74

Models, Algorithms, and Technologies for Network Analysis : NET 2016, Nizhny Novgorod, Russia, May 2016

Valery A. Kalyagin, Alexey I. Nikolaev, Panos M. Pardalos, Oleg A. Prokopyev, editors

Call Number: T57.85

The lessons school forgot : how to hack your way through the technology revolution

Steve Sammartino

Call Number: T58.5

Reclaiming information and communication technologies for development [electronic resource]

Call Number: T58.5

Information systems and management in media and entertainment industries

Artur Lugmayr [and others], editors

Call Number: T58.5

The great formal machinery works : theories of deduction and computation at the origins of the digital age

Jan von Plato

Call Number: T58.5 .V66 2017

Advanced information systems engineering workshops : CAiSE 2017 International Workshops, Essen, Germany, June 12-16, 2017, Proceedings

Andreas Metzger, Anne Persson (eds.)

Call Number: T58.6

Enterprise information systems : 18th International Conference, ICEIS 2016, Rome, Italy, April 25?28, 2016, Revised selected papers

Slimane Hammoudi, Leszek A. Maciaszek, Michele M. Missikoff, Olivier Camp, José Cordeiro (eds.)

Call Number: T58.6

3D printing for dummies

Richard Horne, Kalani Kirk Hausman

Call Number: TS171.95

An applied guide to process and plant design

Seán Moran

Call Number: TS177